Is building brand awareness a marketing scam?

Ashlee Rolkowski on April 24, 2023


Are all these brand awareness tactics that marketers pitch really just a waste of time? In this episode, Ashlee and Jessica talk about "brand awareness campaigns" and their place within an overall marketing strategy and how to ensure they aren't just an endless pit for your marketing dollars.

Ashlee Rolkowski
Ashlee Rolkowski
Ashlee thrives on the fast-paced environment that is marketing. She gets a great deal of enjoyment out of organizing any and all things and loves helping her clients tackle their unique set of challenges.

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