Brand Messaging Services

Whether you’re a start-up or a massive corporation, you need clear messaging to win customers.

We’ll help you create messaging that immediately clicks with customers and proves why you're the right solution to their problems.

The 3 Cs of Effective Brand Messaging

Clear

Paint a clear picture of how you help solve your customer’s problem.

Concise

Communicate as much value as quickly as possible.

Compelling

Be memorable and relatable. It’s brand messaging, not bland.

How We Help Clarify Your Messaging

We’ll help you define who you’re talking to and what to say to get them interested in your brand quickly, and deliver a brand messaging guide you can use to create compelling messages in any context of your business.

Messaging Workshops
Brand Messaging Guide
StoryBrand BrandScript Development + Audit

Whatever unique problem your products and services solve, we help you fill your webpages, emails and other channels with the right message to win customers.

Product/Service Specific BrandScripts
Webpage Copy
Product/Service Descriptions
Promotional Campaign Copy

It doesn’t matter how clear your brand message is. If everyone on your team is saying something different, you’ll confuse people, lose business, and have conflict in your company. We guide your team to collectively build a brand message that gets customers interested and show you how to communicate it simply and effectively.

Private Workshop with our StoryBrand Facilitator and your key stakeholders
Have a message that attracts more customers
Can be done in 1 or 1.5 Days, virtually or in-person
Learn how to create clear messaging for any part of your business
Remove any conflict and confusion in your team

Use Storytelling to Give Your Brand More Selling Power

Paper towels that help exhausted parents keep their kitchen spotless. Believing a pair of running shoes can turn us into Usain Bolt. Successful brands cast their customer as the lead character in the story.

The Ultimate Guide to Hiring a Marketing Agency

“You’re a genius!” Is probably what your boss is going to say to you after you use this guide to find an agency that can support your marketing goals. Or, if you’re the one calling the shots you can just pat yourself on the back.

Get the Guide

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A Client’s Point of View

The level of communication and professionalism Lone Fir delivers is something that customers only dream about. Linda kept us in the loop at every given moment and really helped to set us at ease. In the past I had struggled to sometimes articulate how I help my clients, but Gray was able to listen, work his magic and sum this up in a really easy way for potential clients to understand.
I am extremely happy with my experience with Lone Fir. The messaging and copy for my website is brilliant and is truly authentic to my brand. My only disappointment was not hiring them first.

John Obidipe

Catalyst Coaching

Before the private workshop with Lone Fir Creative, our team faced challenges around alignment and clearly communicating the unique need for our brand. And as we looked to earn more market share and connect with a broader audience, it was critical we had a simple, clear, and compelling message. Through the workshop, Tyler and Frank helped us develop a messaging strategy that our entire team not only believes in but is strongly positioned to help us gain traction with our new audience.

Melissa Olson

Vital Essentials

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The folks at Lone Fir Creative are magicians with words and went beyond copy to communicate our true business value to our customers. They helped us align all our messaging so our sales team and our website communicated the same thing and I'm so thankful to have crystal clear messaging representing our entire brand.

Todd Earwood

Founder + CEO

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Our Most Popular Packages

Brand Messaging Guide

For brands that need overarching messaging strategy

Details

Current Messaging Evaluation
Stakeholder Interviews
Development Presentation

Deliverables

Brand Messaging Guideline Document
Editorial Guideline Document

Private Brand Messaging Workshop

For brands who need internal communication alignment

Details

1 - 1.5 Day In-Person Workshop
Dedicated Brand Strategists + Copywriters

Deliverable

Brand Messaging Guide
Clear Brand Positioning Statement
Simplified Message + Team Alignment

StoryBrand BrandScript

For brands that need a StoryBrand BrandScript

Details

StoryBrand Workshop
Led by Certified StoryBrand Guides

Deliverables

StoryBrand BrandScript
One-Liner

Clarify Your Place in the Market

Messaging is simply a means of helping you stand out from competitors and attract more customers. Start using words that attract more people to your brand and turn them into customers.