In this episode of Marketing Tomorrow, Ashlee and Tyler talk about HubSpot's new AI tool, ChatSpot. They discuss initial impressions, its usefulness and potential applications.
ChatSpot is built on ChatGPT-4 and is a major step forward for HubSpot. So far, ChatSpot is most robust in web analytics and can be useful for reporting purposes. However, it's important to note that the quality of data and platform setup will affect the accuracy of the AI tool's answers.
Quick Summary:
- ChatSpot is HubSpot's new AI tool built on top of Chat GPT.
- It makes AI personal by integrating with the user's HubSpot data and platform.
- ChatSpot can be useful for sales, web analytics, and reporting tasks.
- The quality of responses from ChatSpot depends on the quality of your data.
- The tool is still in its alpha phase.
- ChatSpot can help with content ideation and outlining tasks.
- Users can try ChatSpot freely without needing to be on a waitlist.