We worked directly with the Butte PR and marketing team to create media assets and campaigns that would resonate with their desired audiences. Our multi-pronged strategy created a cohesive and effective marketing machine that would improve their enrollment numbers year over year and measured success through analytics, customized landing pages and digital tracking.
- Developed bi-annual marketing strategies for ad campaigns
- Created, designed and executed digital and print campaign deliverables
- Coordinated vendor communication for both media and print materials
- Designed, launched and managed paid/targeted digital campaigns
- Analyzed digital performance of paid advertising campaigns
- Produced clear and compelling messaging around targeted campaigns